Webcast on Growing a SaaS Company in a Shifting Landscape
A dedicated discussion for SaaS business leaders on driving growth.
Thursday, June 11 – 2PM ET
The decisions a Finance Leader at a SaaS company must make haven’t changed, but how they decide and with what resources has become more complex. Tracking cash, churn, and DSO is critical to understanding your runway today. Then, forecasting how to bounce back and where to invest is the next of many growth opportunities to consider.
Join Bruce Croxon, partner at Round13 Capital and co-host of BNN’s, The Disruptors, and Matt Hodgson, CFO at Kitchener-based online video platform company, Vidyard, as they address the challenges and opportunities of a shifting landscape in the SaaS industry.
Attendees will learn:
- Best practices for reducing the cost of customer acquisition and retention
- How to make the right business decisions with real time and accurate data, and not just your intuition
- How the finance function may change during times of uncertainty
- If today’s modern technology can help you automate to minimise risks and gain the insights you need to look ahead